2024 SITA Passenger IT Insights

Here are some of our top findings: 

Sustainability: Travelers are stepping up to make a difference! They're willing to pay an average of 11% extra to offset carbon emissions and are making changes like taking longer flights at lower speed or lighter baggage to reduce their carbon footprint.  

Digital Travel: Digital travel is here to stay. 90% of passengers use tech for bookings. They also rely heavily on mobile devices during dwell-time and on-board. Plus, three in four passengers are comfortable storing their passports on their phone. This shows how important digital travel credentials (DTCs) are! 

Anxiety about Biometrics: 6.7 out of 10 passengers are comfortable with digital identity and biometrics. 64% of passengers say the most important factor they’d like to see improved in the travel process is shorter waiting lines at the airport. And biometrics would solve just that. Privacy concerns are still a hurdle though. There's a need for education and reassurance about the safety and benefits.